Did you know that as of July 2020, 59% of the world’s population was online?
The internet usage stood at 4.57 billion people – the highest ever (Hootsuite’s report on the Global State of Digital). It is an 8.2% increase since July 2019 and is only expected to rise.
Not taking your business online to where your customers are at right now is like resisting the internet during the early ’90s or the smartphone in the 2000s.
The world is changing fast and your customers are moving just as fast. Businesses need to keep up or risk getting left behind.
“We didn’t do anything wrong. But somehow, we lost.”
– Nokia CEO Stephen Elop
Going digital is not hard when you can have an expert handle it for you. It’s not expensive either, given the return on investment it will generate for you.
Perhaps the only reason that’s stopping most businesses is a little bit of nudge to take the leap.
Unlike the pre-internet era in which your customers lay scattered in corners where expensive name boards or street banners couldn’t reach them, digital advertising enables targeted ads to be delivered right to the fingertips of your customers – at only a fraction of the cost. In fact, Jeff Bezos built his e-commerce giant solely on Google Ads. Without digital marketing, Airbnb wouldn’t have scaled as fast. Mom and Pop stores around the world too, use digital advertising to leverage their businesses.
At Artslab Creatives, we help businesses across the world take a leaf out of these success stories and replicate it with brand new strategies that work for them. We have served a diverse client base operating in different markets by catering to their market-specific and individual business needs.
Whether you are clad in mittens in the North, a turban in the Middle East, or a business suit in the UK, our team of experts can create a strategy that works just for you, only for you.
Go digital. Take the leap today.